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Managing Personal Change with the SCARED-SO WHAT model
Managing Personal Change with the SCARED-SO WHAT model
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One book for total transformation

UK Business Book Awards 2024 FINALIST!

SCARED SO WHAT is the feature item in this 2024 UK Business Book Awards Finalist for Sales and Marketing titled TRANSFORMING SALES MANAGEMENT:  Lead Sales Teams Through Change.


Dr Grant Van Ulbrich walks the reader through the top 8 global organizational change models that are widely used within business and organizations today.  He then will illustrate how and why the new Personal Change model SCARED SO WHAT came to be and how to utilize it.


Transforming Sales Management is applicable to all global sales and business organizations but also to just about anyone one the planet.  SCARED SO WHAT is the first purpose built, intentional model and recognizes the individuals own ability to choose what is right for them.  And then it takes it a step further where most change models fall short. It provides the individual that all important answer to "So What does it mean to me? or So What can I do about it?"


AVAILABLE NOW through Amazon, Barnes & Noble, Walmart, Target and where ever books are sold.


Get a 20% Discount by ordering directly with Kogan Page when you enter the discount promo code KOGANPAGE20  Click on the button below to reserve your copy at this great discounted offer.   


What are people saying about the book?

             

"Grant has written a modern, must-read book about the ongoing challenges of change and transformation." 

                   - Waldemar Adams, SVP Market Advisory, SAP Customer Service


 "A progressive and empowering approach for aiding individual stakeholders in making their personal decisions about accepting change." 

                    - Theresa Moulton, Chief Editor of The Change Management Review 


 "His work provided a fresh perspective about the human emotions that too often go overlooked when preparing for and leading through change events - and not just for sales organizations, but all organizations!" 

                     - Dr. Mark C. Boccia, Chief Learning Officer AMAZON 


 "When transitions are challenging, the trick is to find simplicity on the other side of the complexity. This book offers useful guidance for navigating change but does so in the form of six easy-to-remember yet potentially penetrating questions that can be used to forge a path forward." 

                    - Daryl Conner, Global Change Leader, Chairman of Conner Advisory and Conner Academy. 


Order Your Copy with Discount Code

Endorsements for Transforming Sales Management

Leaders who've endorsed our book work here:

Amazon
Scenic Cruises
The Institute of Sales Professionals
Sales Educators Foundation
SAP
The Oxford Review
The international journal of sales transformation
The Change Management Review
Intercruises Shoreside and Port Services
Texas A&M University

Want to have a look?

See the inside contents - Endorsement Pages, Tables & More
FLIP BOOK - HAVE A SNEAK PEEK

Transformational sales leadership

Published April 26, 2024

 This is a very unique publication as it was created by 12 global sales leaders from  corporate giants and academic university leaders to include:


Royal Caribbean Cruises,  SCARED SO WHAT Ltd., SAP, Google, Middlesex University, Cranfield University, University of Westminster, and the Consalia Sales Business School and more.


The unique thread is that all global sales and professional leaders and authors had participated in the Consalia Sales Business School's program on sales master's in science and or the writing program called Finding your written voice, led by Dr. Christine Eastman.   Each chapter in this pioneering book shares the reflective journeys of sales professionals, their ideals, lessons learned, expressive views and inventions that are ready to be shared with the world.  


Chief editors and writing coaches supporting this journey are Dr. Phillip McGowan, head of University of Westminster, and Dr. Beth Rogers, Cranfield University, all under the direction of Dr. Christine Eastman as our primary editor in chief.  


Now Published  - See Critics' reviews and more by clicking below!


Now Available

Resources

Learn more about SCARED SO WHAT and where it comes from.
Click to View Academic ResourcesClick to view our TEDx Talk, Podcasts & Webinars

SCARED SO WHAT

Copyright © 2025 SCARED SO WHAT, Learning to manage personal change. - All Rights Reserved.

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