About Us

A native from the U.S. State of Kansas, Grant embraced personal change and followed in the steps of his grandfather, father, uncles, and brother in serving in the US Navy. Post military service, Grant continued his journey by championing sales leadership roles in the multi-family apartment community throughout the San Francisco Bay Area before following his true passion for the sea in the cruise industry.

With over 20 years selling and sailing across oceans, Grant has served most years working onboard cruise ships and shore side in leadership roles in sales, operations, revenue and launched the first modern luxury retail travel outlets at sea with Celebrity Cruises and Royal Caribbean International. He also launched the cruise industry’s first office of Diversity and Inclusion, and now is leading the way within the sales transformation sector for the Royal Caribbean International for the EMEA, APAC, LACAR global regions.

Living in central London, England area, Grant continues his sales academic and professional career by leading in continuous sales transformation and change management. He is the first member in the travel and tourism industry to graduate the master's MSc in Professional Practice Leading Sales Transformation with Consalia, Ltd., and Middlesex University, and with honors. He is also the first doctor in sales transformation in the industry through the Doctorate Professional Studies by Public Works at Middlesex University of London. And he is a certified sales transformation coach through Consalia and the Institute of Leadership and Management.  

He has also  founded the SSW Research for Change CIC and serves as the chief research officer leading active research and support for those in need.

Grant is also a Founding Fellow of the Institute of Sales Professionals and a Fellow of the Institute of Training and Occupational Learning.  

At the helm of the company is Claudio Martinez. He hails from Venezuela and the United States, but now makes London his primary home where he serves as the CEO & Managing Director of Scared So What Ltd and the C.I.C.

Educated with a degree in Journalism and Public Communications, Claudio has a long career in sales management, events management, and has even served as an on air talent for a local radio station in Caracas, Venezuela.  

Living in Central London, Claudio leads the organization in maintaining and supervising the daily operations, sales & marketing, app functionality, and PR services for the application and publishing representation for our books and business consulting services.

Marc is in charge of the Emergency Services sector for the UK and supports our customers within this field of services.  As a Sr. Partner, Marc operates sales, marketing, consultancy and support for the Certification and App programmes for Police, Fire, Medical and Ambulatory customers.

Marc has spent 15 years working closely with the Royal Household & event companies. He planned and delivered thousands of events, ranging from intimate private dinners to Royal weddings, funerals and the Coronation concert. His primary focus was to strike a balance between security measures and hospitality, ensuring an unparalleled guest experience at Royal events, and that the visitor journey through iconic Royal sites  was entertaining while meeting all security protocols 

Meet Dr. Phillip Squire, CEO of Consalia Sales Business School and our Board Chair Person.

Dr Squire has provided sales consultancy and training for enterprise companies for over 15 years as CEO of Consalia. He has also delivered and project-managed sales training and sales leadership programmes for many major global brands. 

Phil worked with Hewlett Packard's EMEA large deal pursuit team to create a new approach to selling based on his doctoral research programme. The resultant Winning Value Proposition programme has been a key part of HP's extraordinary success between 2006 and 2009 in winning large outsourcing deals.

This formed the basis of his doctoral research programme into 'how customers want to be sold to' in 2009. As a consequence, he created a strategic relationship with Middlesex University that has led to the design of the world's first in-house Executive Masters Programmes in Leading Sales Transformation for sales leaders and Sales Transformation for those selling complex solutions.

To see his work go to www.consalia.com

ESG has two important things in common:  PEOPLE and CHANGE.

People have not been taught how to manage personal change for themselves nor others.  There has not been a Personal Change Management process taught in schools, universities, churches, communities, or even in our working societies.  To impact our Environment we must change.  To impact our societies we must change. To create and enforce governance we must change.  But how?

People within Social and  SOCIETY at large must learn how to manage personal change for themselves if they are to impact change for others.  This is a critical and cognitative skillset that we must teach, champion, and embed within all communities.   People must learn to manage change if they are to impact and sustain change.

We urge all organisations and societies to implment Personal Change Management into the Social aspect of ESG.   Doing this gives us a greater opportunity to foster change once we understand how to manage it for ourselves.